As the CREDC was looking to launch their new campaign, they were courageous enough to take a hard look at their image. They found that their community face didn’t match their heart, nor the new structure and leadership they had recently put in place.
I was asked to capture some images that showcased their approachability and personality, that would help show the new traction and heart they were seeking to establish. I appreciate the time each of these busy men and women took to help in that effort, and their new site launch should do much to help them in their new endeavors.
This project was done in collaboration with Gravitate Design, a Vancouver, Washington based web company.